Storytelling: The Secret of Great Communicators

Storytelling: The Secret of Great Communicators Expand your influence, build your credibility and communicate with passion by mastering the techniques of strategic storytelling. Among the traits shared by inspirational leaders, one of the most important is the ability of storytelling. One well-told story is far more effective at touching listeners and moving them to action than an entire encyclopedia of cold, hard facts. From myths and fables to personal anecdotes, storytelling has a unique power to create connections quickly. People connect with the emotional power of stories...the potent impact of a story lingers long after mere facts and figures are quickly forgotten (or dismissed). In this seminar, you will learn how to incorporate storytelling into your daily business communication. You’ll communicate with more passion, energy and enthusiasm and discover a proven method for building cooperation, understanding and teamwork across your organization. How You Will Benefit Use storytelling to appeal to listeners’ emotions and drive your points home Relay information in an experiential manner for better retention Be more effective in meetings, presentations and internal and external business communication venues Win over, influence and gain the trust of peers, team members and supervisors Engage listeners with storytelling in a way that naturally leads them to reach the conclusions you want them to reach What You Will Cover Developing the mental agility to alternate between objective (facts) and subjective (storytelling) analysis and know when each is appropriate Building a bridge of trust to carry your facts, proof and benefit messages and provide experiences of your qualities Learning the six kinds of storytelling: who I am, why I am here, my vision, my values-in-action, teaching, I know what you're thinking Practicing the six principles of storytelling: developmental logic, oral language, intention, imagery, participation vs. control, point of view Developing, testing and telling stories that suit the situations through practice Who Should Attend Leaders at all levels who need to communicate and build relationships within their organizations, departments and teams and who are looking for an innovative and fresh way to stimulate and engage others. Extended Training Description Learning Objectives Determine Effective Stories to Tell to an Individual or Group in Any Situation That Will Engage People’s Interest Bring Abstract Ideas to Life in a Tangible, Concrete Way Frame Issues to Foster Understanding and Agreement Create Rapport with Individuals Holding a Wide Range of Attitudes, Dissolving Perceived Barriers Bring Up Difficult, Emotionally Charged Issues Without Triggering Defensiveness and Resistance Foster Receptivity in Others By Allowing More of Their Own Authentic Self to Emerge, Thus Making It Easier for People to Relate to You Mobilize People to Action Long After Their Direct Interaction with You Is Over Story Thinking Identify the Distinct Advantages of Story to Communicate with Emotional Power Differentiate Among the Vicarious, Experiential, and Subjective Natures of Story versus More Traditional Business Communication Based on Linear, Objective Analysis of Information Creating and Telling Stories Determine Sources of Anecdotes and Illustrative Samples for Crafting a Story That Is Suited to Your Purpose Describe "The Six Kinds of Stories" Use the Source Material of Your Life, Organized into "The Four Buckets," to Generate Ideas for Constructing Your Stories Refine Your Stories By Applying the Six Principles of Effective Storytelling Appreciations and Enhancing Stories Identify the Difference Between Constructive Criticism and Appreciative Feedback Explain Why Appreciative Feedback ("What Works") Is So Important for Cultivating Storytelling Skills Give Appreciative Feedback to Others Receive, Distill, and Apply Helpful Insights from Others’ Appreciation for Refining Your Stories Refining the Storytelling Craft Craft and Ably Tell Stories Appropriate to Specific Situations and Goals Apply Both General Principles of Effective Storytelling and Specific Performance Feedback to Your Storytelling   Training Course Seminar Workshop Provider Download Training Catalog 2009

Instructor Schedule May 4-5, 2009 2 days Venue Grand Preanger Hotel Bandung Tuition Fee  Rp. 3.400.000,-   per participant, excluding accommodation & tax. Registration Send by email -or- fax to: PT. FOCUS TRACO INDONESIA Wisma Pakuan, Jl. Pakuan 12 BOGOR – 16143 (021) 7009-9943   (0251) 2169-150 (0251) 7534-984 training@focustraco.com